Lead Generation · Financial ServicesDECW · Jersey wealth management
150+ qualified leads in one of Meta's hardest verticals
A predictable pipeline of qualified enquiries.
£0.00Blended cost per lead
0+Qualified leads
0Leads, first 5 weeks
£0.00CPL, first 5 weeks
The problem. DECW, a Jersey wealth management firm, wanted a predictable flow of qualified enquiries rather than vanity metrics, in a category where compliance limits what an ad can say and lead costs are among Meta's highest.
The approach. We agreed a written definition of a qualified lead, built the campaign around a single clear offer (a complimentary consultation), and ran a structured testing process: scale the winning ads, cut everything that underperformed.
The numbers. Fast out of the gate: 105 qualified leads in the first five weeks at £3.64 per lead. As the engagement has continued, it has delivered 150+ qualified leads at a £4.70 blended cost per lead, measured against the definition agreed before launch.
E-Commerce · SalesMulti-brand retailer · recent reporting period
A Meta channel that pays for itself close to five times over
Profitable, scalable sales across every product line.
0.00xBlended ROAS
£0.00Revenue
£0.00Ad spend
0Orders
The problem. A local retailer with multiple product lines wanted one thing: profitable, scalable sales, with every pound of ad spend accountable.
The approach. We took over their Meta advertising and built dedicated campaigns for each brand in the range, with creative tested and budgets following the winners.
The numbers. In the most recent reporting period, £1,620.78 of ad spend produced £7,672.84 in tracked revenue: a 4.73× blended return across 200 orders at an £8.10 blended cost per acquisition. These are live campaign figures from an ongoing engagement, not a one-off launch spike.
