The main ways to advertise a business in Jersey are free local Facebook groups and your Google Business Profile, paid Facebook and Instagram ads (which reach about 54,400 people on Facebook), Google Ads, the Jersey Evening Post and Bailiwick Express, Channel Eye, Channel 103 radio, door-to-door leaflets through Jersey Post, and airport and van advertising. Published prices range from free, to £345 for a standard JEP print page, to about £1,000 for 21 radio spots. Free options build trust but reach only the people who happen to see them; paid local media reaches a broad audience fast; Meta and Google ads can be aimed at likely buyers and measured in enquiries. Most small businesses do best combining one or two free channels with one paid channel they can measure.
Every option at a glance
| Option | Published cost | Reach | Best for |
|---|---|---|---|
| Local Facebook groups | Free | Group members who see the post | Answering questions, local word of mouth |
| Google Business Profile | Free | People searching Google and Maps | Being found when people search for what you do |
| Facebook and Instagram ads | Your own budget, paid to Meta | About 54,400 on Facebook, 44,100 on Instagram | Measurable enquiries and sales |
| Google Ads | Your own budget, paid per click | People already searching | Catching ready-to-buy searches |
| Jersey Evening Post (print) | From £345 a standard page; front page £900 | 73% of island adults weekly, the publisher says | Broad awareness, older readers |
| JEP website and daily email | Website £5 to £7 per 1,000 views; email takeover £295 a day | 1.5 million monthly website views; 18,000+ email subscribers | Online awareness on a small budget |
| Channel Eye | Not published | 1.1 million website users a year; 4,000+ newsletter readers | Business audiences, events |
| Channel 103 radio | 21 daytime spots £999.60, plus £245 to £299 to make the advert | 43,000 adults a week (RAJAR) | Fast, broad reach and dated events |
| Door-to-door leaflets (Jersey Post) | Per item, by weight; quote on request | Up to 44,257 homes and 2,693 businesses | Area-based offers, trades, takeaways |
| Jersey Airport | Not published | 1.4 million passengers in 2024 | Visitors and travelling islanders |
| Jersey Post van backs | Not published; 6 or 12 months | Seen around the island | Long-running brand presence |
Free: local Facebook groups
Groups such as Jersey Ask! Advise! Advertise! are where many islanders ask for recommendations, and a good answer from a business owner can bring in work for nothing. Read each group's rules and pinned post first: some only allow business posts on set days or in a weekly thread. What works is answering the question properly, saying plainly who you are, and posting a link only when it helps. A reply that reads like an advert usually does more harm than good, and reach is limited to members who see the post.
Free: your Google Business Profile and reviews
A complete Google Business Profile is the free listing that shows on Google Maps and in local search results, and Google's AI answers lean on it too. Reviews matter most: in BrightLocal's 2026 consumer survey, 47% of people said they would not use a business with fewer than 20 reviews. Ask every happy customer, steadily, with Google's own review link. Our guide to getting more Google reviews in Jersey covers how, within Google's rules.
Paid online: Facebook, Instagram and Google ads
Meta's tools reach about 54,400 people in Jersey on Facebook and 44,100 on Instagram (DataReportal, late 2025). There is no fixed price: you set a budget, can pause or change it at any time, and every enquiry can be counted. The catch on an island is that the same people see your ads often, so the adverts need refreshing. Google Ads charges per click and suits services people actively search for. See what Facebook and Instagram ads cost in Jersey and Facebook ads or Google Ads for a Jersey business.
Local media: the JEP, Bailiwick Express and Channel Eye
All Island Media, which publishes the Jersey Evening Post and Bailiwick Express, publishes some of its prices. In print, a standard page starts at £345, page 3 from £795 and the front page at £900, with a front banner at £2,195. Online, website adverts cost £5 per 1,000 views for a standard box and £7 for a billboard, a 24-hour website takeover is £495, sponsored content starts at £250, and a daily email takeover is £295 a day. The publisher says the JEP reaches 73% of island adults weekly, its website gets more than 1.5 million monthly views and its daily email has more than 18,000 subscribers; Bailiwick Express gets more than 1 million Jersey views a month.
Channel Eye covers business and lifestyle news across the Channel Islands. It sells website adverts, newsletter placements and sponsored features without published prices, and says it has 1.1 million website users a year and more than 4,000 business professionals on its newsletter. Listing an event is free.
Radio: Channel 103
Channel 103's 2026 rate card prices 21 thirty-second daytime spots at £999.60 and 28 at £1,278.20, plus £245 to £299 to make the advert, with GST at 5% on top. RAJAR puts its weekly reach at 43,000 adults. Our guide to radio or Facebook ads in Jersey compares what the same money buys on each.
Leaflets, the airport and vans
- Door-to-door leaflets. Jersey Post's Direct2Home service delivers unaddressed leaflets to up to 44,257 homes and 2,693 businesses, priced per item by weight (25g to 100g) and by how many addresses you choose. Prices are by quote, with discounts for charities.
- Jersey Airport. More than 80 static and digital sites, from door panels to baggage-reclaim screens, seen by the 1.4 million passengers who used the airport in 2024. Prices are on request from Ports of Jersey.
- Jersey Post vans. A rear-window panel or full rear wrap on Jersey Post's electric delivery vans, for six months or a year, booked through Signtech.
How to choose
- On a tight budget: start free. Complete your Google Business Profile, ask for reviews and answer questions in local groups.
- When you need enquiries you can count: Facebook and Instagram ads or Google Ads, judged on cost per enquiry rather than likes or views.
- For a launch, sale or event with a date: radio or the JEP, ideally alongside online ads so people who hear about you can find you.
- For an area-based offer: door-to-door leaflets, with an offer code so you can tell what they brought in.
Whatever you choose, make sure the website or page people land on makes the next step obvious, and ask every new customer how they heard about you. Not sure where to start? Our free website and ads check looks at your website and your Facebook and Instagram and sends the three changes Kai would make first.
Sources
Checked 9 November 2026: All Island Media, Advertise with the Jersey Evening Post (prices and the publisher's audience figures); Channel Eye, advertising; Channel 103, advertising rate card (effective 1 June 2026); RAJAR, survey period ending 5 April 2026; DataReportal, Digital 2026: Jersey; Jersey Post, Direct2Home brochure 2026; Jersey Post, van advertising (1 April 2025); Ports of Jersey, airport advertising media pack 2025; BrightLocal, Local Consumer Review Survey 2026.
Questions people ask
What is the cheapest way to advertise a business in Jersey?
Free options come first: a complete Google Business Profile with steady reviews, and helpful answers in local Facebook groups such as Jersey Ask! Advise! Advertise!, following each group’s rules. For paid advertising, Facebook and Instagram ads have no minimum spend and can be paused at any time, and the Jersey Evening Post’s website adverts are priced from £5 per 1,000 views.
How much does it cost to advertise in the Jersey Evening Post?
All Island Media’s published prices (checked 9 November 2026) start at £345 for a standard print page, with page 3 from £795, the front page at £900 and a front banner at £2,195. Online, website adverts cost £5 to £7 per 1,000 views and a daily email takeover is £295 a day.
How much does radio advertising cost in Jersey?
Channel 103’s rate card (effective 1 June 2026) prices 21 thirty-second daytime spots at £999.60 and 28 at £1,278.20, plus £245 to £299 to make the advert. Rates exclude GST at 5%.
Can I send leaflets to every home in Jersey?
Yes. Jersey Post’s Direct2Home service delivers unaddressed leaflets to up to 44,257 homes and 2,693 businesses, priced per item by weight and by the number of addresses you choose. Prices are by quote.
What is the best way to advertise a small business in Jersey?
Combine one or two free channels with one paid channel you can measure. A complete Google Business Profile, steady reviews and helpful answers in local groups build trust; Facebook and Instagram ads or Google Ads bring enquiries you can count. Radio, print and leaflets suit launches, events and area-based offers.
Related: Facebook and Instagram ads in Jersey · See the results behind our numbers · Terms explained in the glossary