A small island, searched locally
DataReportal counts around 54,000 internet users in Guernsey, about 84% of the population (Digital 2026: Guernsey). Google says local results are decided by relevance, distance and prominence, and relevance starts with pages, a Google Business Profile and listings that say plainly that you serve Guernsey and what you do there.
AI assistants work the same way. When we asked ChatGPT and Perplexity for a marketing agency in Guernsey on 9 November 2026, both answered from Guernsey agencies' own websites and local sources. Clear, specific pages on your own site are what they quote.
- Google Business Profile with the right Guernsey service area
- A page for each service that names Guernsey
- On-site SEO: titles, structure, internal links, speed
- AI search visibility: structured data, llms.txt, answer-first pages
- Monthly reporting from Search Console and Bing